10.23.2008

Absolutely No Idea

This Is Excellent:



I have no idea what this site is about (it looks like some sort of drink), but dang! It's adorable, isn't it?

1 comment:

Poetic Blather said...

That is adorably cute. Süß means sweet. So it says "the others are sweet" but Skull is not. I love the reverse psychology of the whole identity/campaign. It's so bedtime story fairyland happy, but by the way our product (it's a beer) is nothing like this. +